You vs the Field
Four dimensions, ranked against the cohort
Sample data
Share of conversation
You
7.3
Brand A
3.4
Brand B
2.8
Brand C
2.5
Brand D
2.2
Visibility
Brand A
8.0
Brand D
7.1
Brand H
6.7
You
5.8
Brand E
3.2
Sentiment (warm %)
You
66
Brand C
61
Brand A
58
Brand E
52
Brand B
48
Brand strength
Brand A
8.2
You
7.4
Brand B
6.8
Brand D
5.5
Brand F
4.2
Your Brand
Closest rival
Cohort
Each panel ranks the field on one dimension. A brand can lead on one and lag on another.